Can Blockchain do advertising?

The IAB Tech Lab address this question and discover the state of blockchain in digital advertising. This full day event will address the most asked questions about the application of blockchain technology in advertising for programmatic buying, identity management, transparency and fraud prevention and campaign management. Smart contracts and working with crypto currencies will also be covered.

The event will feature:

Smart Contracts and Crypto currencies
Blockchain startup founders
Buyers and Brands perspectives
Marketplace- showcase of real working products

Carolina Linda Abenante, Chief Strategy Officer, NYIAX
Richard Bush, President, NYIAX
Jeremy Epstein, CEO, Never Stop Marketing
Sam Goldberg, President, Lucidity
Christina Leung, Product Management, Axciom
David Lombardi, Vice President, FusionSeven
Jon Mansell, Senior Vice President, IPG/Magna Global
Miguel Morales, CTO, Lucidity
Michael Palmer, Director, GroupM
Valeska Pederson Hintz, Partner, Lowenstein Sandler LLP
Manny Puentes, CEO, RebelAI
Chris Smith, Vice President, Civic
Jack Smith, Chief Product Officer, GroupM
Neil Sweeney, CEO, FreckleIoT/Killi
Brian Wong, CEO, Kiip
Nelson Yuen, Director, Giant Spoon

The event will arrive on July 17th in NYC

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